Can you see how Web 2.0 and social media have redefined how we utilize and interact with information? In the old model we would have to go and seek out information but in the new social era, information finds us when we want it to. With email you have to block all the things you [...]
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What are the features that businesses should aspire to? There are a number of features that you need to consider when you are becoming involved in social media. Don’t forget, your customers and your potential customers are ever present and they want to see you as a respectable business who thinks about how you are [...]
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Consumers are liberated These new social media platforms have given freedom to the majority of consumers. Just as with other groups of friends, there have been strong bonds developed between likeminded people. These people often show friendships on social media platforms or form groups or part of a fan base. Just as motorcyclists nod to [...]
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What is the social web? People often get confused about what the social web is actually all about. This is quite understandable as many of us use it only quite superficially. We have all heard of social networks such as Facebook and Twitter but many of us believe that these are simply platforms where people [...]
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But, in the recent past, social media has changed beyond all of what we would have previously recognised. It has become more “in your face”, more pertinent, more prominent and more effective. People are flocking to social media like never before and the number of participants has skyrocketed beyond all proportion. Facebook, one popular social [...]
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