Can you see how Web 2.0 and social media have redefined how we utilize and interact with information? In the old model we would have to go and seek out information but in the new social era, information finds us when we want it to. With email you have to block all the things you [...]
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There are various terms that are used to describe exactly what social media is. There are so many terms that it can be confusing. “New Media”, “Web 2.0” and so on. We should ask “who really cares”? What we do care about is what it does and how to exploit it for our own ends. [...]
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There is also much to glean from the conversations that individuals are having on the social media sites themselves. Just as if you are overhearing the conversation at a party, you can find out about what people find important and valuable in their lives. If these relate to a product or service that you are [...]
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It does not need to end there. There are many successful businesses that are taking this opportunity to engage in social media and therefore modify the conversations that are being had about them. Whatever business you are involved in, this is now your need. Social media is out there and freely available for your interaction. [...]
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What is the social web? People often get confused about what the social web is actually all about. This is quite understandable as many of us use it only quite superficially. We have all heard of social networks such as Facebook and Twitter but many of us believe that these are simply platforms where people [...]
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