Mark Clayson

Carrie, Declutter and Action

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Time and time again I come across people that fail. This happens in many walks of life from my professional field and my social experience to my private life. A task or a project that was started with the best of intentions, somehow develops into something destined to be consigned to the scrapheap only to be replaced by something else. And so the cycle continues.

It happens, still, to me too. However, only in my “real” world, not my online world (or, at least, rarely). I shall give you an example. My son has a shower in his bathroom. The door doesn’t close properly and keeps flicking open. I have promised for months to get it fixed for him – goodness knows it should be simple enough for someone to do.

I haven’t done it (although, in my defence, I did try for a while)

It’s a simple example but serves the point that I am trying to make – that we lose focus on those things around us that need doing. I lost the way with the shower cubicle door but have since put up shelves, dealt with electrical adaptations and installed other features in my home.

So what, you may ask.

Well, the shower cubicle door is still not fixed. But it matters little – apart from some damaged pride, a less fatherly impression for my son and the occasional splash of water on the bathroom floor, everything is still ok.

But what if it DID matter? What if you were trying to make a difference in your life and you just didn’t get anywhere? I find this scenario all-too-frequently.

I often speak to people that are trying to start an online business from home. They, quite rightly, are still in their day job and are using their spare time to work on their dream – to become financially independent. But somehow it just doesn’t happen. They often blame others (distractions, poor advice or misdirection) or the system (overinflated claims, valueless products, technical complexity and scam artists).

The problem is always the individual. Usually that person works alone at home. Apart from their dreams to keep them company, they beaver away at nothing, jinking from one thought to the next, answering incessant emails and messaging calls, working on forums, shopping online or spending too much time reading, preparing and procrastinating.

These people are blind to this element of their development. They have no time left in their world to achieve the success they desire. They have lost their focus and need re-energising and re-calibration.

Focus can often come with support. That support can come from the most unlikely of places – even from the very forums and messaging services that have been such a distraction to them all this time.

It happened to me just recently. I was beginning a decluttering campaign in my office. It needed a tidy up badly as one’s office, often, in my mind at least, reflects the clarity of one’s brain. I had procrastinated – it is easier to do nothing than it is to do undesirable or mundane tasks.

Then I spoke to an influential person – Carrie Wilkerson. I have known Carrie for a while but I have never met her. I know a lot about her, her life and her business – enough to respect her opinions and motives. She is one of the influences in my own world although she would not know this (one day I shall tell her). I spoke on Twitter of the decluttering campaign that I was planning. She immediately decided on the same path and I challenged her that she would not do it. Within 30 minutes, not only had she done the task but had also taken and uploaded photographic evidence of the fact.

Within a short time I had started on my own decluttering. Without Carrie, I would still be sitting in mess.

Bottom line – Carrie made me do something I may not have completed. Having someone to share with / report to / team up with makes you get things done and engenders responsibility in your undertakings.

We all have guilty secrets …

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Read and digest, but wait for the “secret” at the end (actually 2 secrets).

So, the cat is out of the bag? People who write influential blogs on their blogs, don’t ACTUALLY write them. They get someone else to do it.

This is hardly groundbreaking. We all have our own skills. I, for example, can rustle up a quick website in an hour or less. But it will be basic. If I want a better site with more functionality then I will hire someone to do it better than I ever could.

In the offline world, I will get a decorator in to fashion my kitchen and make it how I want it. I CAN paint and do little things. But a professional decorator does a more professional job – that’s why he is called a professional (and I pay him professional wages).

So what is wrong with getting someone else to write a blog post? Nothing but it CAN seem strange to outsiders. Remember, all those autobiographies that sell millions of copies are NOT written by the person themselves. They are written by a ghostwriter and INFORMED by the autobiographee.

That’s the ticket (a British term). If I have an idea, what is wrong with getting someone else to research and write it for me? Of course, I will look at it, edit it, put it in my own voice and add bits here and there to make it more “me”.

This is perfectly reasonable and a lot of people make lots of money with this approach. I also make a good deal of money but I have that little “secret” I mentioned at the beginning.

Wanna know what it is?

Secret: I write ALL my own blog posts and always have.

There, I have said it.

Secret #2: I am LOOKING in to having someone else write my blog posts!

Enough for now (and, yes, I DID write this post)

Have a great time

What will you change in 2009?

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It’s 2009 – and what’s new? Take a piece of paper and write down all the important things you have done in 2008. Will they still be the same in 2009? If so – you are stagnant. If you are not challenging yourself then you are going backwards.

Some of my friends have boundless energy. One guy skydives, windsurfs, skis and then spends time clubbing, at parties and racing hot cars. Whilst none of that is for me, it nevertherless is nothing less than inspiring to watch his energy, enthusiasm and commitment to life.

If only I could harness some of that energy and funnel it through my OWN activities. If only YOu could too ….

One way is to focus. Yes, you’ve heard it all before but familiarity doesn’t remove the need. The truth is that it’s harder to focus on one thing than it is to ignore the need. As a small experiment, yesterday I focused on one thing and one thing only. I did some research, set up a squeeze page, set up a giveaway gift in return for an email address and promoted the whole thing via Twitter. I ended up with 40 subscribers. And it all took me 1 hour and 15 minutes. I expect those 40 subscribers to earn me a good deal in the future (through leveraging).

So, start focusing by clearing the distractions:

1. Don’t keep writing about how to do things – DO them instead

2. Start loving yourself and realise you can do anything that is believably possible

3. Don’t sit and wait – get up and do

4. Don’t think YOU are hard done by. I don’t know you but I know that you’re not

5. Stop thinking you know best. You don’t – others know better – ask them

6. Quit thinking that other people cannot do what you think only you can do. Free yourself.

7. Don’t live with what you have got – make something new

8. Stop whining, wingeing and being a sourpuss. You don’t deserve anything unless you go out and look for it. Start now.

9. Others won’t fix bad things for you unless you (a) recognise they are bad and (b) ask them to fix them

10. Congratulate yourself on failures. We all have them and always will. They are exceptionally powerful learning opportunities.

11. You will never be perfect but by trying to be perfect will hold you back – always

2009 is your opportunity to change what you couldn’t deliver in 2008. The clock is ticking …. HAPPY NEW (YOU) YEAR!

Professional Experiences

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I am an experienced professional. I graduated from King’s College, London in 1986 with a medical degree (MBBS). Since then I have climbed the ladder of success in the medical world culminating in being a senior partner at a general practice in the UK. I have gained many qualifications and prizes amongst which are a Diploma in Obstetrics and Gynaecology (DRGOG), Diploma in Medical Education (DipMedEd), Membership of the Royal College of General Practitioners (MRCGP) and numerous other qualifications including the Family Planning certificate, a degree in The History of Medicine, the Chief Edo Osagi Prize in Human Reproduction and Diploma in Diabetes.

I have traveled widely throughout my career, attending and speaking at conferences, seminars and workshops in many different locations. Prior to 1991 I was already teaching and examining for St John’s Ambulance and the Red Cross but after this I was appointed as GP Tutor which introduced me to the wider world of education, ongoing training and personal development. After this time I pioneered changes in the medical education scene in parts of the UK. This led to the position of examiner for the Royal College of General Practitioners and thereon to other supervisory, appraisal and mentoring roles.

As well as being responsible for many and varied educational meetings (from individuals to large professional and lay audiences) I am an experienced speaker. I have given lectures and presentations on a wide variety of subjects from health related topics to motivational and mindset issues. I have written numerous articles and contributed to many online and offline journals and publications. I also have extensive experiences in teleseminars and webinars.

I have worked with the General Medical Council as a Performance Assessor and Specialist Advisor and together with my positions with the Health Service Ombusdsman and Independent Review Panels have gained a broad knowledge of the education, training and mentoring needed both within and outside of the profession.

I have worked recently as a professional Appraiser and have helped many others take action in their personal and professional lives. This has helped my work in Internet Marketing where I coach students as well as running a multitude of websites in a range of areas. I was chosen as one of 7 finalists for the Stompernet Online Entrepreneur Award in Orlando in 2006.

As well as these activities I administer and moderate several online forums including the “How To” , Traffic Geyser and My Affiliate Store forums. I am a recognised authority in SEO and a respected member in the online internet marketing world.

I have been married for 21 years and have two sons – ages 15 and 18. I remain upbeat and happy through most things, enjoy life when I can and look forward to changing the perspectives of others when given the opportunity. I play the guitar and dabble with photography.

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